Meet The Team
Chartered Accountant by qualification. However, at heart, I am a social entrepreneur with deep passion for leading a sustainable lifestyle and giving back to the communities. My day begins with Gratitude for where I am today which then gets filled with a never ending to do for Rootz and family. Rootz started with a single purpose of contributing to the community's positive development through: Availability of genuine organic and natural products: Working with lesser-known but socially driven entrepreneurs & organizations working directly with farmers. Spreading awareness: Sharing tips tricks in kitchen, sharing recipes, hosting wellness webinars with socially driven health experts who give their knowledge selflessly. Supporting Local: Supporting local farmers and artisanal bakers is at the core of our company values. We are the first ones in UAE to bring freshly harvested fruits and vegetables, local dairy on customers order to their homes. Giving back: Contributing a portion of our earnings to support lesser-known NGOs & non-profit organizations back home. I love good food- I can confidently say I cook tasty food. I enjoy tweaking standard recipes to ensure that it stays healthy and wholesome.
Health & Happiness always ! I am a fashion retailer by profession & serial investor by practice spent 13 years of my life in Middle East managing businesses for some leading conglomerates in the region. With 20+ years career in multiple countries including India, France, UK & Dubai in various industries including Fashion Retail & Franchise, apparel sourcing and manufacturing & FMCG. Started as an entrepreneur about 5 years ago with Online grocery/supermarket business. Soon ventured into HORECA catering bulk quantities to hotels, restaurants, cafes & corporates offices. With growing opportunity in the Organic Food market, I partnered with Rootz Organics, one of the leading names for providing the best quality organic products within UAE. Together, we aim to provide highest quality of products and services to our customers worldwide, with an aim to improve people’s awareness to lead a healthy lifestyle. Focusing on brand strategy, growth and opening new markets in GCC and South East Asia, we aim to touch all lives and contribute to the society.
Health & Happiness always !
Ashwini Khatavate
Founder & Chief Organic Officer
Kamil Hussain
Owner, Director
